1. To address on the issue of HIV/AIDS based on the stigma and the treatment towards its carriers.
2. To execute an event enlightening the public regarding the discrimination of HIV/AIDS carriers.
3. To create more visibility on the charitable efforts of IACT students for the community.
About
Project UnMasked: The Story behind HIV/AIDS is a Corporate Social Responsibility project organized by the final year students of the subject Corporate Communication (IAA 65 and 66 of Institute Advertising Communication Training-IACT). Project UnMasked, reveals the ‘real’ stories of discrimination and fear experienced by people living with HIV/AIDS. Our aim is to break the stereotypical ideas of the situation, realizing that there are no physical differences between someone who is HIV+ and who is not. Thus, the tagline for the project, “Eradicate Stigma, Asserting Empathy”.
Our Base. Our College.
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